Peter Rukavina leads Reinvented Inc., a Canadian website design and construction company.

Before founding Reinvented Inc., Peter worked for 15 years as a freelance computer programmer and graphic designer for clients including the Royal Ontario Museum, Canadian Tire, and the University of Toronto and for a wide variety of small business and not-for-profit clients.

In addition to his work in the information technology industry, Peter is a journeyman printer, and has worked as program director of a community radio station, office manager of a political campaign, co-publisher of a community Who’s Who, and as publicist for the modern dancer Bill Coleman.

Peter is an occasional contributor to CBC Prince Edward Island’s Island Morning, Maritime Noon and Main Street radio programs, and has been blogging for more than 10 years at ruk.ca.